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Cantal Cheese

April 10, 2017 in Category: What's New

Are you a Francophile? Have you always wanted to be a Francophile? Do you want to enjoy French things but not be considered a Francophile? Or, do you simply like cheese? (Which makes you a turophile...) If you answered “yes” to any of these questions, then Trader Joe’s Cantal Cheese, our Spotlight Cheese for the month of April, is just the cheese for you. Cantal Cheese hails from the Auvergne region of France, an area well known for its extinct volcanos. As a certified Protected Designation of Origin cheese, Cantal is only made in Cantal, which is why...

Espresso Mélange Cheddar Cheese

April 06, 2017 in Category: What's New

While this is a Cheddar cheese, it’s not simply a Cheddar cheese, strictly speaking. It’s made with a Cheddar base, but then our supplier incorporates both Cheddar and Gruyere cheese cultures. This mélange gives the cheese finishing flavors reminiscent of Gruyere—and a creaminess not typically found in Cheddars. On top of this enticing blend, espresso coffee grounds have been added to the cheese. They create a visible marbling and...

Unsweetened Sunflower Seed Spread

April 04, 2017 in Category: What's New

When it comes to nut butters, peanuts are king of the hill. But if the last decade or so has taught us anything, it’s that there’s more worth spreading than just peanut butter. Other nuts, including almonds and cashews, have come into their own and made big splashes in Sandwichville. We've even recently introduced Mixed Nut Butter that combines a wider assortment of nuts into a single, spreadable symphony. What if your sandwich-spread needs come with a nut-free requirement? All the nut butters in the world won’t help you there, but Trader Joe’s Unsweetened Sunflower Seed Spread certainly will...

No Comparison

April 03, 2017 in Category: Radio Spots

We’ve noticed that a lot of grocery stores have slogans proclaiming the lowest prices in town or prices that can’t be beat. Then we asked ourselves… what do you get for that?

We’d like to invite you to take the Trader Joe’s Product Value Comparison Challenge to find out for yourself.  Here’s all you have to do…

No Reservations

April 02, 2017 in Category: Radio Spots

Once upon a time, a man called to make dinner reservations at Trader Joe’s. Another time, a very nice woman wanted to book a safari with us.

Our company was named for our distinctive buying process: we search the world for outstanding quality foods and beverages at great prices. You might think of us as traders on the culinary seas...

Sliced New Zealand Organic Cheddar

April 02, 2017 in Category: What's New

The lush, green pastures of New Zealand’s organic dairy farms provide the jumping off point for our Sliced New Zealand Organic Cheddar. The milk used to produce this distinctive cheese comes from cows raised on family owned dairies and treated to a diet of the abundant organic clover and grasses that blanket the pastures of New Zealand’s dairy lands. Moderate temperatures (60-75ºF), flowing mountain streams, and abundant rainfall mean that there is ample pasture for grazing year round. Because of their diet, the cows produce incredibly rich and flavorful milk, and that milk, in turn, produces...


April 02, 2017 in Category: Radio Spots

We know that loyalty doesn’t come from a special card, or a so-called “reward” you receive when you spend your hard-earned dollars in a store. At Trader Joe’s, we would never test your loyalty by printing out a three-foot-long scroll of coupons for money off things the next time you shop in our stores. We reward your loyalty by pricing our products as low as they can go every single day. No coupons or club cards needed… ever…

Campanology Brewing: Adventurous Stranger Coffee Kölsch

March 29, 2017 in Category: What's New

Certain beers are a natural fit when paired with the roast-y aromatics of coffee. Complex stouts, for example, are brewed with roasted grains that imbue the beer with an opaque hue and a distinct bitterness—similar to roasted coffee beans. It makes sense to put the two together. So why on earth would someone pair the complex flavors of coffee with a lighter beer style like kölsch? Campanology Brewing’s Adventurous Stranger Coffee Kölsch brings these seemingly disparate flavors together and turns them into...

Chicken Burrito Bowl

March 28, 2017 in Category: What's New

Where do you go to get the best Burrito Bowl around? As of now, you head to Trader Joe’s freezers. And where did Trader Joe’s go to get that Burrito Bowl? Well, Canada, of course! We travel the world to find the best food and beverages, and sometimes we find them in the most unlikely places. So let’s talk about Trader Joe’s Chicken Burrito Bowl, shall we? It’s a winner. Seasoned chicken breast, brown rice, red quinoa, black beans, corn, bell peppers, Cheddar cheese… this is a hearty bowl. Its Southwest style, smoky chipotle sauce marries all of those flavors and textures together and turns a bowl into...